Ron White Memory Champion and I host BrainAthlete Radio on .  Tim Connor the author of Soft Sell and Corporate Disconnect.  Tim covers the block in communications between the vision of the lower  level sales managers with the senior executives and compares it to the difference between 500 foot view and the 40K foot view.   Without the top learning what the entry level knows the corporate communications fail.  As the gap gets bigger the Corporate Disconnect.   It costs so much for a company to go out of business but in this day, if companies don’t overcome this disconnect they are doomed to fail eventually.  Listen to this show and let me know what you think.

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